How & Why to Do SERP Analysis & Best Tools to Use In 2025

Before you read any further let’s make sure we’re on the same page. What is SERP Analysis? SERP analysis is the process of reviewing top-ranking pages on a search engine results page (SERP) to identify where your content can outperform them. It focuses on evaluating competitors’ domain authority, backlinks, and content gaps—revealing weak spots with … Read more

Keysearch vs. Ubersuggest – Which Is Best in 2025?

KeySearch vs Ubersuggest

Choosing the right SEO tool can make or break your keyword research strategy. You need a platform that provides actionable insights without breaking the bank or overwhelming you with data. If you’re deciding between KeySearch, Ubersuggest, and TopicRanker — or looking to switch from your current tool — you’ve come to the right place. In … Read more

7 Best KeywordTool.io Alternatives For 2025 (Full Review)

KeywordTool.io (aka Keyword Tool ) is a web extension which helps businesses find keyword suggestions which they should target for their SEO efforts. It uses Google Autocomplete and can generate up to 750 suggestions for every term you type into it. Keyword Tool was founded in 2014, is headquartered in Sharjah, United Arab Emirates and … Read more

SEO Target Keywords in 2024: Top 5 Steps to Uncover Gems

There is one clear lesson we can learn from Google Search Team post on Google Search Console blog about the latest algorithm update of August 2024: Google wants everyone to make their content as useful and helpful and humanely possible. The search team has explicitly said that performing SERP analysis and finding real problems and … Read more

Google API Leak – Top 4 Changes Marketers Should Make in SEO

On May 27th, 2024 Rand Fishkin published an article on SparkToro blog detailing an anonymous source who shared thousands of leaked Google API documents with him.  The leak included 2,500 pages of API documentation containing 14,014 attributes (API features) that appear to come from Google’s internal “Content API Warehouse.” The anonymous source revealed his identity which … Read more

How to Use TopicRanker For Better SEO & Content

Majority of keyword tools such as Wordstream, Ubersuggest, SemRush, Ahrefs, Wordtracker suggest keywords based on keyword difficulty scores. That’s a BIG problem because you have NO IDEA if the keyword you are going after has actual problems or weak spots on SERP (search engine result page). TopicRanker sift through millions of search results to find … Read more